Current Positions

Social Media and Marketing Coordinator

Marketing

  • Under the direction of the Executive Director, develop and execute a comprehensive communications plan that integrates social media, website, and fundraising efforts

  • Prepare and disseminate monthly e-newsletters

  • Create other e-news blasts as needed in conjunction with marketing workshops, readings, events, and fundraising efforts

  • Work with Membership Committee to ensure updated membership for communications

  • Design and create graphics, fliers, programs, and content for marketing and promotion  

  • Prepare online events ticketing and disseminate member discount codes 

  • Document programming for grant reports, media, and organizational use

  • Maintain and update the website as needed

  • Assist Executive Director and Board with implementing organizational rebranding efforts

  • Set goals for engagement

 

Social Media

  • Contribute to marketing strategy by leveraging social media to identify and acquire members and customers

  • Develop, organize, and implement social media strategies and campaigns to promote workshops, readings, Writer’s Block Festival, fundraising, and other events in a way that is consistent with LLA’s brand and marketing strategy

  • Create timeline, integrate communications, and schedule content to post regularly on social platforms, including Facebook, Twitter, and Instagram

  • Generate, edit, publish, and share daily content, including texts, posts, video, and images to build connections and encourage community engagement to take action

  • Interact with LLA members, customers, and other community members on social media

  • Work with Executive Director to manage budget to be spent on social media promotion 

  • Keep track of engagement and performance data for reporting purposes

 

Other Duties

  • Represent LLA in in-person and online events

  • Meet regularly with Executive Director

  • Other duties as assigned

 

Qualifications

  • Proven work experience in social media and digital marketing

  • Knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, WebTrends, etc.)

  • Experience in digital communications platforms (especially, Google Suite, Wix, MailChimp, MemberPlanet, Facebook, Twitter, etc.) 

  • Knowledge of web design, web development, CRO, and SEO

  • Strong communication and writing skills

  • Graphic design experience preferred

  • Photo and video-editing experience preferred

  • Organizational skills

  • Ability to multitask 

Salary range: $15-$20/hr

Start date: Immediate

Interested candidates should send a cover letter and resume to Executive Director Charliese Lewis at charliese@louisvilleliteraryarts.org